Arricha Faiza, Lia Yuldinawati


Increasing business conditions in the second quarter of 2017 and the number of businesses in Indonesia that increase each year, make the competition tighter and increase the number of competitors. In order to compete and survive in the fierce competition, an effort is needed that can help solve the problem. One of the solutions is to find people who can help in deal with problems and exchange ideas to grow the business. In this context, a business coach is the person. Business coaches will help to develop selfpotential and become coach as well as companion in exchange of knowledge and information. Thus, will open his mind and be able to issue ideas that can grow his business. However, there are still many who do not believe in the role of a coach who can help to develop self potential. Thus, the trust between the coach and his client must be built first.

The trust between these coach-clients can be obtained from authentic leadership perceived or owned by a coach. This study aims to determine the relationship of authentic leadership to coaching efficacy. The population in this study is business coaches in Indonesia and the sample is 100 business coaches. The research method used is quantitative method. Study results indicate authentic leadership has a positive relationship to coaching efficacy. Business coaches are expected to improve self-awareness and technique during business coaching sessions.

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