The Effect Of Macroeconomic Factor On Stock Return Of Pt Unilever Indonesia Tbk
Abstract
The indicators of the successful economy is macroeconomic performance. This macroeconomic factors can affect
activities of industry, company and the capital market as well. In 2016-2021, economic growth of all over the world
has a severe decline, especially in 2019 due to the emergence of the Covid 19 pandemic, one of the sectors that has
experienced fluctuations is the consumer goods sector, PT Unilever Indonesia is one of the consumer goods sector
company that experienced the unusual fluctuate of their company stocks price.This research aims to analyze the
impact of macroeconomic variable such as inflation, interest rates and exchange rates toward the return of a
company's stock. The sample used in this study are data from PT Unilever Indonesia Tbk since periods 2016-2021.
The method analysis is the quantitative method by using descriptive and the multiple linear regression analysis.The
results show that simultaneously the variables inflation, interest rates and exchange rates have an effect on PT
Unilever Indonesia Tbk return, partially inflation have an effect on stock returns, while interest rates and exchange
rates have no significant effect on stock returns partially, Implication of these findings, investors can utilize this
research as a reference for further research using other variables that can influence the return of a company's shares
and also use different objects.
Keywords-Macroeconomic Indicators, Stocks Return, Inflation, Interest Rates, Exchange Rates.
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A. Inflation, interest rates and exchange rates have a significant effect on PT Unilever Indonesia Tbk 2016-2021
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