Analisa Kualitas Layanan Elektronik Pemerintah (Electronic Government Serv.Qual) pada Website Badan Pelayanan Perizinan Terpadu Kota Bandung

Penulis

Abstrak

Abstrak Penelitian ini menggunakan metode kuantitatif. Jenis penelitian ini adalah penelitian deskriptif. Penggumpulan data dilakukan dengan menggunakan kuesioner. Teknik Sampling yang digunakan dalam penelitian ini yaitu teknik non-probability sampling dengan jumlah responden sebesar 385. Dalam penelitian ini terdapat lima aspek penilaian yaitu trust, web design, e-readiness, security dan quality of service. Teknik analisis data dalam penelitian ini menggunakan metode customer satisfaction index dan important performance analysis. Berdasarkan hasil analisis kepuasan konsumen, disimpulkan bahwa masyarakat kota Bandung puas terhadap layanan elektronik yang dilakukan oleh badan pelayanan perizinan terpadu kota Bandung. Kata Kunci : Indeks Kepuasan Konsumen, Important Performance Analysis, Kualitas Layanan, E-Government Abstract This research uses quantitative method. The type of this research is descriptive research. Data collection is done by using questionnaire. The sampling technique used in this research is non-probability sampling technique with 385 respondents. In this research there are five aspects of the assessment of trust, web design, ereadiness, security and quality of service. Data analysis technique in this research using customer satisfaction index method and important performance analysis. Based on the results of customer satisfaction analysis, it was concluded that the people of Bandung are satisfied with the electronic services performed by badan pelayanan perizinan terpadu kota Bandung. Keywords : Customer Satisfaction Index, Important Performance Analysis, Service Quality, E-Government

Referensi

Cohen, B. (2012). What exactly is a smart city ? . Juni 2016]. https://www.fastcodesign.com/1680538/whatexactly-is-a-smart-city[25

Eboli, L., & Mazzulla, G. (2009). A new customer satisfaction index for evaluating transit service quality. Journal of Public Transportation, Vol 12, No. 3, 21–37.

Hasan, B. (2015). Perceived irritation in online shopping: The impact of website design characteristics.

Computers in Human Behavior 54. (2016). 224–230.

Kotler, P., & Keller, K. (2015). Marketing management global edition. Harlow : Pearson Education Limited.

Kotler, P., & Armstrong., G. (2012). Prinsip-prinsip pemasaran. Erlangga.

Ramadhani, D. (2016). Ridwan kamil ingin pelayanan publik bisa diakses via "smartphone. [20 Juni 2016] ISSN : 2355–9357 e-Proceeding of Management : 5(1)Maret 2018 | Page 9. http://regional.kompas.com/read/2016/01/12/15401531/Ridwan.Kamil.Ingin.Pelayanan.Publik.BBis.Diakses.via.Smartphone

Raman, A., & Viswanathan, A. (2011). Web services and e-shopping decisions: A study on malaysian econsumer. IJCA Special Issue on:Wireless Information Networks & Business Information System, hal.54–60.

Rehman, M., Esichaikul, V., & Kamal, M. (2012). 2012), 2012),"factors influencing e-government adoption in pakistan, transforming government: People, process and policy, vol. 6 Iss 3 pp. 258–282.

Santosa, D. H. (2015). Pelayanan publik yang ideal. . Agustus 2016]. http://www.bppk.kemenkeu.go.id/publikasi/artikel/167-artikel-pajak/21152-pelayanan-publik-yang-ideal[25

Schiffman, L. G., & Kanuk, L. L. (2010). Consumer behaviour: Tenth edition. New Jersey: Prentice Hall.

Sugiyono. (2014). Metode penelitian kuantitatif, kualitatif, dan R&D. Alfabeta.

Supriadi, C. (2015). Bandung, silicon valley indonnesia ? . Juni 2016]. http://www.marketing.co.id/bandungsilicon-valley-indonesia/[20

Zeithaml. Valarie, B., & Gremler. (2009). Services marketing – integrating customer focus across the firm. McGraw Hill.

Diterbitkan

2018-04-01

Terbitan

Halaman

1-10

Bagian

Program Studi S1 Manajemen (Manajemen Bisnis Telekomunikasi & Informatika)