Putra, Gusti Kurniah, Telkom University, Indonesia

• eProceedings of Management Vol 2 No 2 (2015): Agustus, 2015 - Program Studi S1 International ICT Business
  “impact Of Hedonic And Utilitrian Benit Of Sales Promotion To Customer Loyalty In Retail Industry In Indonesia (case Study : Sogo Department Store Customers In Indonesia)â€
  Abstrak  PDF (English)