Vol 13 No 2 (2026): April 2026

Lihat Vol 13 No 2 (2026): April 2026

Diterbitkan: 2026-06-03

Prodi S1 International ICT Business

ANALYSIS OF CUSTOMER SATISFACTION IN PURCHASING SKINCARE IN THE TOKOPEDIA APPLICATION USING TEXT CLASSIFICATION AND TOPIC MODELING

Fauzi Latif Soeroto, Puspita Kencana Sari

895 - 903
- PDF (English)
STRATEGIC MANAGEMENT FOR BUSINESS GROWTH AND SUSTAINABILITY: A CASE STUDY OF VILLA TIRTARUM

Mouton Alexandre Maximilian Purnama Ghislain, Dodie Tricahyono

904 - 914
- PDF (English)
STRATEGY FORMULATION USING IFE, EFE, SWOT, AND QSPM MATRIXES: A CASE STUDY ON PT WARGA UTAMA PRIMA MANDIRI

Febryan Rangga Arie Putra, Dodie Tricahyono

915 - 925
- PDF (English)
THE INFLUENCE OF CONSUMPTION VALUES ON PURCHASE INTENTION TO USE ONLINE TRAVEL AGENCIES: A STUDY OF GEN Z USERS OF TRAVELOKA IN WEST JAVA

Muhammad Nabil Ikhwanul Haq, Heppy Millanyani

927 - 934
- PDF (English)
The Influence Of Electronic Word-Of-Mouth On Online Hotel Booking Purchasing Intention In Online Travel Agent

Chiquita Nadzira Adisty, Heppy Millanyani

935 - 943
- PDF
The Influence Social Media and Brand Equity on Purchase Intention towards Zalora Indonesia

Muhammad Rally Dzuliansyah Taqwa, Riski Taufik Hidayah

944 - 953
- PDF (English)

Prodi S1 Hubungan Masyarakat