Kusnaedi, Fira Haerunnisa, Telkom University, Indonesia

• eProceedings of Management Vol. 9 No. 4 (2022): Agustus 2022 - Program Studi S1 Manajemen (Manajemen Bisnis Telekomunikasi & Informatika)
  Pengaruh Electronic Word Of Mouth (eWOM) Pada Media Sosial Youtube Terhadap Brand Attitude Dan Purchase Intention Smartphone Apple
  Abstract  PDF