Indria, Yesika Vivy, Telkom University, Indonesia

• eProceedings of Management Vol. 3 No. 3 (2016): Desember, 2016 - Program Studi S1 Manajemen (Manajemen Bisnis Telekomunikasi & Informatika)
  Pengaruh Experiential Marketing Terhadap Smartphone Purchasing Intention Di Samsung Experience Store Bandung Electronic Center (bec), Bandung.
  Abstract  PDF